Mad Men

Betty Meets Barbie as Mattel Launches Mad Men Collector Dolls

Madmen_group-shot_560.jpgAs mentioned in the New York Times, Mattel, Inc., Lionsgate, and AMC announced today the launch of four Barbie® Collector Mad Men dolls available to consumers July 2010. Designed by Barbie designer Robert Best, the Mad Men Barbie doll line features key players from the Sterling Cooper Advertising Agency: creative director and leading man Don Draper; his wife Betty Draper; Sterling Cooper partner Roger Sterling; and bombshell office manager Joan Holloway. Today's announcement marks the first licensed doll line in the Barbie Fashion Model Collection, a signature silkstone collection within the Barbie brand known for featuring couture quality fashions and accessories.

The Mad Men Barbie Collector doll collection embodies the Mad Men series' couture fashions and accessories, and its iconic '60s style and aesthetic. The series, which is produced by Lionsgate and airs on AMC, has made history with its multiple Emmy and Golden Globe Awards by chronicling the lives of the men and women of Madison Avenue advertising in the '60s. Season four of Mad Men premieres this summer.

Gracefully molded of Silkstone®, a material that resembles the look and weight of porcelain, each doll is stylized in iconic costumes from the series, and comes with accessories true to their show counterparts. Don Draper wears his classic, polished red-lined suit and comes accessorized with a hat, overcoat and brief case; Betty Draper's classic look is captured with unparalleled detail, from her faux pearl necklace to her pumps; Joan Holloway looks chic in a purple skirt suit and perfectly styled coif with her staple accessory - a pen necklace; and Roger Sterling is looking dapper in his monogrammed shirt.

Fans can get exclusive collectible sketch drawings of the Mad Men Barbie Collector dolls when the Season Three DVD hits stores on Tue., Mar. 23 as each DVD set will include one of the four character sketches. The Mad Men: Season Three DVD contains all 13 episodes of the season and is also loaded with hours of special features including extensive commentaries and innovative featurettes that examine the historical events that shaped 1963.

The Barbie® Fashion Model Collection Mad Men Barbie® dolls will be available for a suggested retail price of $74.95. Available at BarbieCollector.com, amctv.com and select retailers.

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Comments

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These are stunning tributes to the MAD MEN characters and I can't wait to get all four! I do miss Peggy, but have done my own One of a Kind version of her that you can see here:

http://www.flickr.com/photos/mawphoto/4421792545/sizes/o/

Exciting news,
mawphoto.com

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@newphoto.com - I think I like yours better! How did you do those Venetian Blinds? Amazing!

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How do the Betty and Joan dolls have the exact same body? FAIL, Mattel, this was your chance to make a Barbie who could walk upright (were she human).

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Well done mawphoto! You seem to have captured the characters better than Mattel. Is that Pete with the red hair and socks? I would love to see him in his sweater and tennis shorts...just a thought!

Got to agree with Holly - Mattel dolls need more of Joan and less of Betty.

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Yeah, those identical proportions on the Betty and Joan dolls are disappointing, and actually disgraceful in light of what the show is meant to celebrate.

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I have to agree that mawphoto's creations are superior....the dolls and the office's "decor"....amazing!

One tiny thing....I do believe Don Draper/Jon Hamm has hazel eyes....but, that's a very minor point.

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I think it's a monumental FAIL that Mattel didn't create a Peggy doll. It suggests that they think the character (or Elizabeth Moss?) just isn't gorgeous or glamorous enough to be a Barbie. What a slap in the face.

As the only upwardly mobile career gal on the show (and to most fans, the most important character after Don), it's bizarre that they left Peggy out. I'd like to hear the rationale behind it.

@CarriBugbee

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Thanks for the compliments--high praise coming from fellow MAD MEN fans. Mattel launched this Silkstone line 10 years ago using the original 1959 vintage Barbie face mold and an updated body sculpt.

I don't know exactly how the Silkstone substance is created--it does feel like solid porcelain--but the entire line utilizes the same body sculpt, so that's why both women look the same. It can easily cost $50,000 to make the factory molds for a new doll, so that's an issue. Mattel DOES have other body sculpts in the plastic collectible lines and playline, and even articulated sculpts.

But I think these dolls are meant to capture the essence of the characters (rather than the exact look and proportions of the actors and actresses) and I absolutely love them, especially the silver-haired Roger!

Maybe Peggy can be added NEXT year, especially if she works her way up to getting her name on the company masthead!

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mawphoto,
KU DOS on the amazing recreation of the series characters and the set! My hats off to ya!

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It's Barbie! Why would anyone expect realistically proportioned dolls?

Mawphoto, your dolls are really great, too!

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But seriously, aren't we all Mad Men wannabes?

http://crabbygolightly.com/mt/2009/08/its_a_mad_mad_mad_world.html

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ahhmazing mattel - even a miniature plastic version of jon hamm is stunning and Betty's dress is a work of art - it reminds me of the dress JJ's wore in vanity fair.
(www.vfagenda.com/0908/goods/madmen/madonmadison.jpg)
however, I must admit that our joanie is missing some curvage!

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Lovely dolls

What about a Pete Campbell doll, it could come with it's own pyjamas

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I think these dolls, especially the male dolls, are awesome and
would love to have all four. My doll dealer has told me that the Roger Sterling doll is not available through retailers and can only be purchased through amctv. Do you guys know anything about this? I sent an email to AMC customer service about this but have not received a response. If any of you guys have any info on where to purchase the Roger Sterling doll I would very much appreciate it if you could share with me.
Thanks!!

Ruel

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@ Pvt.d: These Mad Men dolls are not currently on sale, but will be available to consumers in July.

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The previous comments are all very interesting, and it's clear you are all Mad Men fans! So am I, but as a mom of two girls, I hope to see less of Barbie, not more.
But--I love these dolls. I actually think they are an ironic twist to the world of Mattel. I wrote a post about them called, a "A Barbie this Mom Blogger Can Stand Behind."
I know the dolls are for grown ups, not kids, but there will be plenty of parents who thinks it's kind of shocking and cool to mix it up with these...
even at $75 or so a piece..
http://www.lunchboxmom.blogspot.com

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Love your work, mawphoto! What fun you must have had creating that. Enjoy the Mattel dolls, too. My fave is Joan, because of the hair.

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Mawphoto, Yours are superior. Do you sell them? Your Don's face looks more like John Hamm.

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MawPhoto I like your dolls better than Mattel's! They are beautiful!

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Thanks again for the compliments. Gina, the male doll I used in this shot for John Hamm is simply the Mattel Ken doll Superman Returns from 2005 wearing a blue pinstripe suit from the Barbie Loves Frank Sinatra giftset from many years ago. None of my dolls are for sale but the fashions will be auctioned on ebay by the designer, Natalia Sheppard, at her email and website listed in the photo.

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By the way, since this is the first time the Silkstone Barbie line has featured a licensed character, I can't wait to same a similar quartet from BEWITCHED. Is it just me, or with a little tweaking, couldn't you easily picture the above foursome as Endora, Larry Tate and Darren and Samantha Stephens? I feel another OOAK make-over coming on (if only I could afford a duplicate set of all four!)

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In the above description of these four dolls, it says:

"Fans can get exclusive collectible sketch drawings of the Mad Men Barbie Collector dolls when the Season Three DVD hits stores on Tue., Mar. 23 as each DVD set will include one of the four character sketches."

¿Does this mean that you would have to buy at least 4 separate DVDs of Season Three in order to have all 4 of the sketches?

¿Also, does anyone know if the actual sketch would be identified somewhere on the DVD package—so that prospective buyers would know which specific DVD contained the specific sketch(es) that they are looking for?

I thank Thee for any information and insight.

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They are amazing! I want them all!

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Please remake Joan and Betty. Who said ok ? Did they ever see the show or photo's of the actresses? Love the guys! Too bad they didn't take the same care with the women. It's a man's world.

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wowww there wonderful the detail this is OG barbie style.

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I think this is cool that they made this dolls. I am such a fan of this great show. I have been a fan for a while. This show is so well written.
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These dolls rock! I have been wanting one for a long time now. I know that sounds kinda cheezy really. I run a cheap car insurance for young drivers website which is why I work 1000 hours per week haha. I cant wait to get one.

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Mattel dolls are collectibles especially Barbie. Little girls have enjoyed playing with Barbie for many generations. Thank you for an interesting and informative post.
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Mad Men is one of the cool shows currently catering to men (as well). Conceptualizing and creating a 60 version of a doll with 2.0 tech twist (ala Silkstone®) is a pretty clever idea to add to the fan following. This could possible even expand the fan base market to include the 20somethings. Would also be cool if they came out with some vintage style car body kits from the show too.

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Great Collectior Mad men Dolls...
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Great thought was it to create a collection of barbie of the 60-th. But why Mad Men?
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Love the dolls! I'm a vintage Barbie collector so they are right up my alley. As an aside, when my kids see me watching MM, they ask if I'm watching that "Barbie show."

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Please come out with more fashions for the ladies! I realize the two dresses chosen are pretty iconic of the characters, but I would like to follow their fashions into the mid/late sixties! Who doesn't like playing dress up?

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I managed to get my hands on a Betty! Beautiful packaging and the dress is fabulous!
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I managed to get my hands on a Betty! Beautiful packaging and the dress is fabulous!
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I managed to get my hands on a Betty already! Fabulous dress: http://www.myvintagevows.blogspot.com/

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By the way, since this is the first time the Silkstone Barbie line has featured a licensed character, I can't wait to same a similar quartet from BEWITCHED. Is it just me, or with a little tweaking, couldn't you easily picture the above foursome as Endora, Larry Tate and Darren and Samantha Stephens? I feel another OOAK make-over coming on (if only I could afford a duplicate set of all four!) barbie doll dress

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By the way, since this is the first time the Silkstone Barbie line has featured a licensed character, I can't wait to same a similar quartet from BEWITCHED. Is it just me, or with a little tweaking, couldn't you easily picture the above foursome as Endora, Larry Tate and Darren and Samantha Stephens? I feel another OOAK make-over coming on (if only I could afford a duplicate set of all four!) barbie doll dress

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This show has really taken off in recent years. I hear you should be in advertising to really appreciate it. It doesn't surprise me there are barbies created in the show's honor.

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t is very exciting news since I’m obsessed with Mad Men and still love Barbie (a bit of blushing necessary for admitting the latter!). But I’m a bit unconvinced of the combination. What with the lack of booze and Joan’s ‘traditional’ shape gone missing, it all feels a little flat. But I agree with you, the clothes are brilliant, for sure. But at the same time this kind of marketing strategy doesn’t fit with the ‘expensive’ feel of Mad Men in my view. exchange rate

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The series, which is produced by Lionsgate and airs on AMC, has made history with its multiple Emmy and Golden Globe Awards by chronicling the lives of the men and women of Madison Avenue advertising in the '60s.

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I'm a Mad Men fanatics, but i don't like barbies even my babies are scared of that..

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